8 Key Business Drivers for Success
The success of a business is dependent on a variety of circumstances. Some of those are external to the organization and are not controllable and some are internal and are under our control. However, there are usually a few internal drivers that create long term success for a business. In this case I would like to define success as the ability of a business to grow its top line and bottom line faster or much faster then the industry. You can find many explanations and many contributing factors. However, the reality is that there are usually a few activities that make the difference between success and failure. And if these key drivers are done well and are done consistently the company sees above average success and growth.
About the Authors
This blog is written by two brothers: David and Amitai Sasson. Two people who have been a part of online commerce for over 10 years. As our conversations grew more and more enticing we decided to put our ideas and visions in writing...
David Sasson is the co-founder and president of overstockArt.com. He is responsible for all aspects of overstockArt.com's growth, culture, internal processes, and finance.
Amitai Sasson is the VP of Marketing and Technology of overstockArt.com. Strives to improve the customer experience, branding and conversion.