With The National Retail Federation expecting e-commerce sales in the U.S. to rise by 15% this year, e-retailers of all sizes are getting ready for the quickly approaching holiday rush. Co-founder and CEO of the successful online gallery, overstockArt.com, David Sasson, knows that the best way to take advantage of the holiday sales spike is to put a plan into place in advance.
About the Authors
This blog is written by two brothers: David and Amitai Sasson. Two people who have been a part of online commerce for over 10 years. As our conversations grew more and more enticing we decided to put our ideas and visions in writing...
David Sasson is the co-founder and president of overstockArt.com. He is responsible for all aspects of overstockArt.com's growth, culture, internal processes, and finance.
Amitai Sasson is the VP of Marketing and Technology of overstockArt.com. Strives to improve the customer experience, branding and conversion.